Unidata logo

Homepage concepts, two directions

Both use Unidata's existing logo and red and charcoal palette, the same solution-first structure and the same content. They differ in mood. Prepared by PWD Digital for Ron and the Unidata team, November 2026.

Reliable field data from the world's toughest places.
Direction A

Field to Cloud

Dark, cinematic and tech-forward, in the spirit of Myriota and Hiber. A full-screen film hero, live data callouts and a glowing world map. Says "connected monitoring company" loudest.

Reliable field data from the world's toughest places.
Direction B

Clear Signal

Light, clean and engineering-led, closer to Samsara and Hologram. More white space, with photography placeholders and brand red on white and warm grey. The closest step from today's brand.

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